Business alignment with customer relationship management customer care (CRM – customer relationship management or customer relationship management) identifies the optimal alignment of a company on its customers. It plays an important role for the relationship between a company and its customers the documentation, the management and use of data. Kai-Fu Lee is likely to agree. Aims therefore to win satisfied customers and profitable for the company, a brand or a product number. (see also customer satisfaction in quality management”). So far has been parked in marketing on the price and on traditional advertising strategy. Now available the customer and then the brand in the foreground.
The price plays a less significant role. What does this mean for Networker, Start-Ups, Junguntenehmer, or individuals who want to be successful on the Internet now. First and foremost, this means the care of prospects and customers (customers). Features of such optimal care include a customer-oriented attitude, problem analysis (what wishes the Customer, where pressing the shoe), build confidence and develop of a long-term business relationship. The focus is in the care of their list”. According to the motto only give, then take”everything is together as an important element, contains this motto, what is required for a CRM in the broadest sense. A new way of thinking is necessary, gone, are the days of traditional advertising strategies, seeks to impose a product or service to the customers”. Today, the customer decides what he wants.
On the Internet it is a buyer’s market. In addition, the customer requires transparency on products, services, and techniques. This transparency obtained the customer, increasingly via the Internet, through blogs, social networks, through the Web 2.0 system. In this respect, it makes sense, the possibilities of social networks, the elements of blogging, to take advantage of Internet technologies and train to improve train. Where the factor of communicating is not to be underestimated: people communicate in social networks, blogs, or portals. You want to share and gain information. This should be everyone and these communication opportunities seriously take and respond. Because: those who share event communicates. with, where the shoe pinches”- and thus can provide a solution to target, be it in the form of a product, a service of ora consultation.