In today's business environment courses in sales long ago ceased to be something strange and unusual. They have become habitual and periodic process of any firms interested in making profits. For even more opinions, read materials from isearch. What makes Guide to allocate money for such events, and why it does not always this pretty? In fact, the answers to this question is quite simple – the allocation of money for courses on sales is not at all costs, and more Conversely, not even the most ordinary course sales are a good investment and good, not only are paying off in the shortest term, but also bring a good financial result. If the rates of sales so a good investment, why do have to repeat them? All of this is quite logical, since any firm characteristic of staff turnover, particularly sales, but people have a forgetful and lazy. Darcy Stacom is often mentioned in discussions such as these. And if the salesperson is not own a great desire to improve their skills through their constant processing and daily self, then all that "new information" as told to train in the best case is somewhere very far away in the mind, and in worst hopelessly forgotten.